Document Type

Poster

Publication Date

Fall 2024

Abstract

A financial advisor is someone who works with clients to build a comprehensive plan for what they should do with their money. The best financial advisors are the ones that clients can trust when they’re going through major life changes, because money is very personal and emotional. With this being said, the wealth management industry is currently going through a major disruption with the rise in generative artificial intelligence. More and more financial institutions are integrating artificial intelligence into their business, whether it be through new planning software, enhanced fraud detection, marketing automation, or even robo advisors. The focus of my project is to assess how AI can help people grow their financial advising business, and to identify areas of the field where AI is limited. More specifically, I created a data set of potential clients which I tasked Claude 3.5 Sonnet, an AI model developed by Anthropic that is widely considered to be one of the best on the market, with the goal of gathering more clients, providing high-quality investment strategy advice, and increasing the overall efficiency of the business.

Creative Commons License

Creative Commons Attribution 4.0 License
This work is licensed under a Creative Commons Attribution 4.0 License.

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